Hospitality Marketing + CRM Specialists

We help hotels, restaurants and hospitality groups make money and save money. Full-service marketing and CRM management from one accountable team, at an average cost of sale of just 4%.

Partners With

WHY HOSPA

Lower Cost. More Revenue. One Partner.

Specialist marketing and CRM for hospitality businesses.

Reduce costs

25%SAVED

25%

Cheaper than hiring in-house.

  • One team, every channel

  • One fixed monthly cost

  • Fixed for 12 months

Grow revenue

+10%Y1Y2Y3HOSPA

10%

Grow turnover by an average of 10%.

  • More direct bookings

  • Repeat guests rewarded

  • £300,000 extra on £3m

One partner

MKTCRMAUTO1

3

Marketing, CRM and Automation.

  • Core Marketing

  • HOSPA CRM

  • HOSPA Automation

OUR PRODUCTS

Three Products. One Goal: Revenue.

Everything we do comes back to revenue and return on investment. Choose one product or all three; either way, you get one accountable team.

Core Marketing

One fully managed package that covers every marketing service your business needs, run by a single accountable team so you pay for returns, not for building a department.

Account Management

One dedicated point of contact leading strategy, coordinating every channel and reporting monthly.

Digital

Conversion-focused websites built and continuously developed, backed by analytics, Google Business Profile management and privacy-first tracking.

CRM Management

Customer data turned into repeat business through segmentation, retargeting and lifetime-value tracking across leading platforms.

SEO & AEO

Visibility across Google rankings and AI answer engines, tracked end to end with SEMrush.

Social Media Marketing

Platform-specific content and data-led scheduling that convert followers into enquiries.

PPC (Meta & Google)

Paid campaigns tracked through to real conversions and sales, with budgets flexed to business need.

Email & SMS Marketing

Automated, segmented campaigns with continual A/B testing for one of marketing’s strongest ROIs.

PR & Events

Press, thought leadership and events that earn the trust paid channels can’t buy.

Graphic Design

In-house creative across every asset, keeping the brand consistent and every channel performing better.

Ad-Hoc Services

Videography, photography and print added project-by-project, without inflating the monthly investment.

HOSPA CRM

A hospitality-built guest data platform that unifies ResDiary and Guestline data into one diner profile and turns it into automated, measurable repeat covers. Fully managed by our team as standard, with HOSPA Loyalty available as an add-on.

Unified Guest Data

Restaurant covers and room stays merged into one clean profile: a single view of who is booking, dining and returning.

Loyalty & Rewards

Optional add-on: configurable points, stamps, tiers or visit-based rewards across F&B and accommodation, driven by existing ResDiary transaction data. Recommended for rewarding your active, returning diners.

Smart Segmentation

Live audiences built on real behaviour (visit frequency, spend, last booking, preferred site) with no data science team required.

Automated Guest Journeys

Post-dine, post-stay and birthday messages and rewards triggered automatically so marketing runs in the background.

Win-Back & VIP Recognition

Lapsed diners re-engaged and top regulars recognised automatically, turning the data into retention without manual effort.

Direct Communications

Hospitality-built email, or clean ESP integration, sent from the same platform that holds the data.

Guest Performance Reporting

Visit frequency and spend lift tracked in straightforward dashboards built for multi-site operators.

Loyalty & Campaign Impact

Clear reporting on loyalty programme performance and campaign results, focused on the metrics that matter rather than vanity email stats.

Purpose-Built Integrations

Deep, reliable ResDiary and Guestline connections with room to add more, keeping the platform focused rather than heavy.

Fully Managed Service

Our specialists run the data, segments, automations, campaigns, loyalty and reporting every month as standard, so the CRM delivers without taking hours from your team.

HOSPA Automation

A hospitality-built guest data and loyalty platform that unifies Guestline and ResDiary data into one profile and turns it into automated, measurable repeat business.

Unified Guest Data

Room stays and restaurant covers merged into one clean profile: a single view of who is staying, dining and returning.

Loyalty & Rewards

Configurable points, stamps, tiers or visit-based rewards that work across accommodation and F&B, driven by existing transaction data.

Smart Segmentation

Live audiences built on real behaviour (stay frequency, spend, last visit, preferred site) with no data science team required.

Automated Guest Journeys

Post-stay, post-dine and birthday messages and rewards triggered automatically so marketing runs in the background.

Win-Back & VIP Recognition

Lapsed guests re-engaged and top guests recognised automatically, turning the data into retention without manual effort.

Direct Communications

Hospitality-built email and SMS, or clean ESP integration, sent from the same platform that holds the data.

Guest Performance Reporting

Visit frequency and spend lift tracked in straightforward dashboards built for multi-site operators.

Loyalty & Campaign Impact

Clear reporting on loyalty programme performance and campaign results, focused on the metrics that matter rather than vanity email stats.

Purpose-Built Integrations

Deep, reliable Guestline and ResDiary connections with room to add more, keeping the platform focused rather than heavy.

Light, Intuitive Experience

A clean, easy-to-navigate interface designed for everyday hospitality teams, free of unnecessary complexity.

TRUSTED BY HOSPITALITY BUSINESSES ACROSS THE UK

INTEGRATIONS

Integrated With All the Tools You Already Know and Love

Ready to Grow Your Revenue?

Enquire Now
Hospa team reviewing revenue dashboards
FAQS

Frequently Asked Questions

Some of our most popular questions. If you’d like to know more, contact a member of our team today.

What does “4% cost of sale” mean?

On average, our clients pay £4 in fees for every £100 of revenue we generate for them – an average cost of sale of 4%. We track every booking, cover and sale back to its source, so your cost of sale is measured, not estimated.

How do you measure ROI?

Everything we do is tracked through to revenue. Bookings, covers, ecommerce sales and enquiries are attributed to the channel that drove them, and reported to you every month in plain figures.

Which product is right for my business?

After an initial assessment we’ll recommend the right product, or combination of products, for your business.

Which hospitality systems do you work with?

We’re partners of Access, Guestline, ResDiary and Acteol, with deep, purpose-built connections to Guestline and ResDiary at the heart of our CRM work, and we work across leading CRM platforms including Mailchimp, Optimove and Microsoft Dynamics, so your data flows cleanly whatever you run on.

Do you only work with hospitality businesses?

Hospitality is our specialism – hotels, restaurants, bars and spas – but we also support a small number of B2B clients where our approach fits.

Have another question? Contact us

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